Unlimited Electricity – Is it Too Good to be True ?

Back in 2017  a new competitor launched in the household energy market in Ireland  – a Canadian company called Just Energy.

Just Energy Ireland have an electricity tariff called Unlimited. Now we all know how the word “unlimited” has been abused in the past by some broadband and phone companies. Unlimited offers can sometimes come with terms and conditions or fair usage policies that results in caps.

The JustEnergy.ie website says that you can ” Fix your bill for 12 months, no matter how much you use.”  Sounds too good to be true doesn’t it ?

How does the Unlimited Tariff work?
Before you can sign up to the Just Energy Unlimited electricity tariff – you have to tell them your current annual usage and  possibly provide your old bills to back this up.  Then – based on your previous annual usage – they will give you a set price for the next year.

If your confirmed annual consumption is over 1,800 kWh for Electricity above the total annual consumption entered during the quoting process;  Just Energy reserve the right to contact you and agree a revised tier and pricing or a new product with you.”

The Just Energy  website shows  prices  –  and the “Unlimited” plan for average usage (4200 kwh) works out as an annual bill of €1167 !

This is currently €360 more expensive than switching to Energia ( €807) (Jan 2019 . See Prices Here

With the Just Energy unlimited tariff – you would have the ability to use more than 4200 Kwh in a year and still pay the same. But it is not clear from Just Energy website exactly how much more you could increase usage before they ask you to reduce it or move you over to their standard variable tariff.

But – even if an average user increased usage drastically from 4200 to 6300kwh – they would still be slightly better off with Energia’s cheapest deal paying €1121 – compared to the €1167 on the the Just Energy unlimited plan .

It is not currently very clear if Just Energy would even tolerate an increase in usage as big as that.

Overall – we feel that the unlimited plan is not a good idea:

  • For most people it will cost more than the cheaper deals available , even if you do increase usage substantially (over 40%)
  • Also – is it really such a good thing to be encouraging consumers to use more electricity at a time when we are generally being urged to cut our energy use ?
  • One final disadvantage is that if you reduce your usage , you will not benefit from lower bills on the unlimited plan.

Just Energy also have some Fixed Rate tarrifs for Electricity – which might be worth considering. The unit rate is fixed for 12 months – so you will be protected from price rises for a year. The rates will not be the cheapest on the market – but it seems energy prices always go up , so it could be worth going for a fixed rate.

You can see the Just Energy price plans and compare to other suppliers on the Switcher.ie website

If you want to check prices from other Electricity providers you can see our latest information on Best deals on Electricity here.